The online reputation specialist will assume responsibilities for the implementation of Reputation Management Solutions and overall coordination of Social Media into other online and offline channels. This key role will be to work hand-in-hand with the client and report to their Director of Digital Marketing.
- Evolve a strategy and faithfully implement it
- Improve the overall ratings and reviews of their clients’ brands on 3rd party channels such as Yelp, Facebook, TripAdvisor and Google+
- Planning and organizing best practices across their client organization, their social media policies, and highlight their positive aspects.
- Works to integrate all digital channels, both online and offline as well as in the physical world bearing in mind the client’ fair name is not sullied.
- Know about emerging ORM tools, communities, and publications and seize strategic opportunities.
- Measure and periodically report about online reputation problems.
The online reputation specialist must adequate relevant professional experience including social media, social strategy, digital strategy and most importantly, online reputation management techniques.
He/she should possess recognised collaborative management and problem solving skills backed by solid grasp of social media and experience executing across major platforms including Facebook, Twitter, Instagram, YouTube and blogs.
The ORM specialist must be familiar with all latest ORM tools and platforms such as HootSuite, Radian6, Sysomos, Google Analytics, Omniture
He/she should have proven ability to develop and implement strategic ORM plans. The person must enjoy high energy and be self-motivated and possess excellent interpersonal skills.
The benefits of hiring an online reputation specialist are:
- The specialist will helps you in creating your own identity or brand
- The specialist will create positive impact of you upon your customers
- Ensure corrective steps are taken when your reputation is imperiled
- Continuous monitoring of your reputation and wiping out all adverse comments
- You will always get to see positive feedback about you on internet
- A much improved traffic will be generated
Remember your reputation is your most valued asset. The online reputation management will go into the world of social media, find mentions of your brand on the internet and protect your reputation against all negative brand associations.
If you currently have an online reputation management problem, the specialists give you the tools you need to spot it and gently remove it from the search engines. The specialist will introduce you to a world of reputation monitoring software that will help keep you abreast of what’s being said out there in case something ever does arise.
The specialist will develop custom strategies for dealing with disgruntled employees, unethical competitors and deliberate mischief-makers.Online reputation management specialist, Online reputation management specialist India